To address the complexity of the plastic theme, COREPLA, the national consortium for the collection, recycling and recovery of plastic packaging, has launched a new advertising campaign on social networks, YouTube and on the main news media.
With a very precise message: in the age of complexity, of which plastic is a primary symbol, absolute positions are not conclusive. Sharing good reasons can produce a constructive comparison to the problem.
Drawing inspiration from a performance by Marina Abramović, six testimonials clash in unprecedented two-part comparisons. Each couple deals with the theme of plastic with a quick ‘hit and answer’ accompanied by a slap, reproducing the typical social wall clash, to stimulate a collective reflection
Notizie recenti
28 May 2026
From July, R-HYBRID SKY will be available, the new generation of vending cups designed to anticipate the standards of the PPWR regulation and reduce the environmental impact of single-use products. The product introduces a lightweight eco-design that reduces the use of virgin raw materials while maintaining performance, a monomaterial structure without fillers to support recycling processes, and the use of 20% food-grade post-consumer recycled polystyrene. Integrated into the RiVending circuit, the cup supports a real “cup-to-cup” model and remains compatible with existing vending machines without any operational modifications.
11 May 2026
FLO took part in Venditalia 2026 at the Rimini Expo Centre, presenting its key innovations for the vending sector: R-Hybrid SKY, Alpha and GEA.
29 April 2026
The new European Packaging and Packaging Waste Regulation (PPWR), which will enter into force on 12 August 2026, will be at the centre of a session at Venditalia 2026 dedicated to the vending sector. Among the speakers, Erika Simonazzi, Marketing Director of FLO Group, will explore the impacts and opportunities for the industry. Event organised by CONFIDA.
